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The Dog House
The Dog House (Private): An exclusive resource hub for dog care professionals and serious dog walkers. Access in-depth guides, expert tips, and member-only content to elevate your business and skills.


Adding a Cleaning Service to Your Dog Walking Business
Business needs with TLC Canine Crusaders Back To The Dog House Adding a Cleaning Service to Your Dog Walking Business Many dog walking clients value a clean and organised home as much as they value reliable care for their pets. Adding a pet-focused cleaning service to your business is a natural extension that can boost your income, provide extra value to clients, and fill quieter periods when walks are slower. This service can include tasks like vacuuming pet hair, cleaning

Tori Lynn Crowther
Apr 6, 20255 min read


The Psychology of Pack Dynamics: What Dog Walkers Must Understand Before Walking Groups
Walking a group of dogs isn’t a practical task — it’s a psychological one. Every dog brings energy, history, micro-patterns and emotional…

Tori Lynn Crowther
Apr 3, 20255 min read


Setting Up as a Professional Dog Walker: A UK Deep Dive for Beginners
his guide walks you through the essential foundations you need in place before you take on your first client, helping you set up properly, protect yourself, and build a business that is credible, compliant, and sustainable.

Tori Lynn Crowther
Apr 1, 20256 min read


Dogs and Human Interactions
Dogs are not simply animals living alongside humans; they are a species that has co-evolved with us for at least 15,000–40,000 years (Frantz et al., 2016; Larson et al., 2012). This shared evolutionary path has shaped dogs to be uniquely sensitive to human behaviour, emotion, body language, and ...

Tori Lynn Crowther
Mar 14, 20256 min read


Why Cancellation Policies Matter and How to Bring One In To Your Business
juggling busy schedules, unpredictable weather, and the occasional last-minute change of plan. While flexibility is part of the job, frequent short-notice cancellations can quickly chip away at your income and create unnecessary stress. That’s why having a clear, cancellation policy...

Tori Lynn Crowther
Mar 8, 20254 min read


Adding Cat Litter, Hutch, and Dog Poo Cleaning Services to Your Business
Business needs with TLC Canine Crusaders Back To The Dog House Adding Cat Litter, Hutch, and Dog Poo Cleaning Services to Your Business Expanding your dog walking or pet care business to include specialised cleaning services is a simple, low-cost way to increase revenue, provide extra value to clients, and make yourself indispensable. Services like cat litter cleaning, hutch cleaning, and dog poo collection are highly practical for pet owners and complement your existing bus

Tori Lynn Crowther
Mar 2, 20255 min read


Client Red Flag Detector Guide
No difficult client has ever turned up to a meet-and-greet wearing a sash that says “Hello, I will emotionally drain you and argue about invoices.”
They arrive smiling.
They bring treats.
They tell you how amazing you are.
Sometimes they even say:
“I’m just really easy-going.”

Tori Lynn Crowther
Feb 21, 20256 min read


Knowing When to Let Go: How (and Why) to Release Difficult or Draining Clients
there are clients whose name on your schedule makes your shoulders tense before the day has even started.
Most dog walkers assume this tension is just “part of the job”. It isn’t. It is usually a sign that a client is no longer aligned with your business — or never truly was.
Releasing clients is not failure. It is not unkind. And it is certainly not unprofessional. In fact, knowing when and how to let clients go is one of the clearest markers of a mature, sustainable busin

Tori Lynn Crowther
Jan 31, 20254 min read


How to Communicate Price Rises with Your Dog Walking Clients
Many walkers worry about upsetting clients or losing bookings—but the truth is, most clients understand that costs increase and professionals adjust their fees accordingly. The key is communicating the change clearly, confidently, and with plenty of notice....

Tori Lynn Crowther
Jan 25, 20253 min read


How to Brand Your Wellies for Work: Tips for Dog Walkers
Branding your wellies might seem like a small detail, but it’s an easy way to combine professionalism with practicality. Plus, it helps ensure your gear counts as legitimate workwear for both your team and HMRC...

Tori Lynn Crowther
Jan 6, 20254 min read


Visibility Series: 10.Becoming the Recognised Name in Your Area
The Professional Pet Care Visibility Blueprint helps dog walkers and trainers turn everyday expertise into strategic content that builds authority, trust and local enquiries. Each guide shows you how to increase engagement, position yourself as a professional and convert visibility into warm leads — without hard selling, discounting or chasing clients. Consistent, structured content creates credibility before anyone even messages you.

Tori Lynn Crowther
Jan 5, 20255 min read


New Year, New Prices: How Raising Your Rates Protects Your Business, Your Energy, and Your Future
January is not just a reset of calendars and routines — it is the most strategic time of year to review pricing. Yet it is also the time when many quietly promise themselves: “I’ll deal with that later.”
Later, of course, becomes never...

Tori Lynn Crowther
Dec 30, 20245 min read


Visibility Series: 9 Beyond Facebook Challenges & Reels
The Professional Pet Care Visibility Blueprint helps dog walkers and trainers turn everyday expertise into strategic content that builds authority, trust and local enquiries. Each guide shows you how to increase engagement, position yourself as a professional and convert visibility into warm leads — without hard selling, discounting or chasing clients. Consistent, structured content creates credibility before anyone even messages you.

Tori Lynn Crowther
Dec 29, 20245 min read


A Wellbeing Guide to Energy, Boundaries, and Longevity
Dog walking is repetitive, weather-dependent, physically demanding, emotionally charged, and full of unseen responsibility. Loving dogs is not enough to protect you from burnout. Structure and boundaries are....

Tori Lynn Crowther
Dec 28, 20244 min read


Visibility Series: 8.Turning Your Challenge Into Reels
The Professional Pet Care Visibility Blueprint helps dog walkers and trainers turn everyday expertise into strategic content that builds authority, trust and local enquiries. Each guide shows you how to increase engagement, position yourself as a professional and convert visibility into warm leads — without hard selling, discounting or chasing clients. Consistent, structured content creates credibility before anyone even messages you.

Tori Lynn Crowther
Dec 22, 20244 min read


Self Assessment for Dog Walkers: Everything You Need to Know (A Complete Guide)
this guide breaks down everything you need to know: dates, forms, registration, record keeping, allowable expenses, and how to use resources like the TLC Canine Crusaders Business Hub calculators to make the whole process easier...

Tori Lynn Crowther
Dec 21, 20245 min read


Adding Aquarium Cleaning to Your Pet Care Business: A Serious Side Service, Not a Side Hustle
Business needs with TLC Canine Crusaders Back To The Dog House Adding Aquarium Cleaning to Your Pet Care Business: A Serious Side Service, Not a Side Hustle For many professional dog walkers and pet care providers, expanding services is a natural next step. You already have trusted access to clients’ homes, a reputation for reliability, and experience caring for animals when owners are not present. Aquarium cleaning and maintenance can sit well alongside dog walking or pet si

Tori Lynn Crowther
Dec 15, 20246 min read


Visibility Series: 7 of 5-Day “Polished Lead Walking” Challenge
The Professional Pet Care Visibility Blueprint helps dog walkers and trainers turn everyday expertise into strategic content that builds authority, trust and local enquiries. Each guide shows you how to increase engagement, position yourself as a professional and convert visibility into warm leads — without hard selling, discounting or chasing clients. Consistent, structured content creates credibility before anyone even messages you.

Tori Lynn Crowther
Dec 15, 20245 min read


Visibility Series: 6 of 5-Day “Puppy Foundations for a Lifetime of Good Manners”
The Professional Pet Care Visibility Blueprint helps dog walkers and trainers turn everyday expertise into strategic content that builds authority, trust and local enquiries. Each guide shows you how to increase engagement, position yourself as a professional and convert visibility into warm leads — without hard selling, discounting or chasing clients. Consistent, structured content creates credibility before anyone even messages you.

Tori Lynn Crowther
Dec 8, 20245 min read


Visibility Series: 5 of 5-Day “Reliable Recall Foundations” Challenge
The Professional Pet Care Visibility Blueprint helps dog walkers and trainers turn everyday expertise into strategic content that builds authority, trust and local enquiries. Each guide shows you how to increase engagement, position yourself as a professional and convert visibility into warm leads — without hard selling, discounting or chasing clients. Consistent, structured content creates credibility before anyone even messages you.

Tori Lynn Crowther
Dec 1, 20245 min read
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