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The Dog House
The Dog House (Private): An exclusive resource hub for dog care professionals and serious dog walkers. Access in-depth guides, expert tips, and member-only content to elevate your business and skills.


Earn More as a Dog Walker
Many dog walkers reach a point where their diary is full, their days are long, and yet their income feels capped. The natural instinct is to take on more dogs or extend working hours. Over time, this leads to fatigue, reduced standards, and increased risk. It also limits how far your business can grow....

Tori Lynn Crowther
5 days ago9 min read


🐾 TRAINING WALKS: COMPLETE START-UP GUIDE
A training walk is not exercise.
It is a structured behavioural session in a real-world environment that can help you bring in additional money to your regular dog walking...

Tori Lynn Crowther
Jun 26 min read


Wix SEO Checklist
Dog Walker Back To The Dog House Wix SEO Checklist (Tick this wix seo checklist off and you’re already ahead of most people) BASIC SETUP (Do this first) I’ve completed the Wix SEO Setup / SEO Wiz I’ve connected my site to Google Search Console My website is published (yes, double check 😅) 👉 This makes sure your site can actually be found and indexed by Google 🔍 KEYWORDS (What people actually search) I know what my customers would type into Google I’m using normal phr

Tori Lynn Crowther
May 314 min read


June on the Lead: Heat, Heightened Energy and Holding Professional Standards in Early Summer
June is an interesting month.
It doesn’t arrive dramatically. It doesn’t announce itself in the way April or May do.
It simply… extends things. Longer days. Warmer air. More activity. More people.
And a subtle shift from “pleasant spring walking” into something that begins to resemble early summer workload management....

Tori Lynn Crowther
May 316 min read


How to Make Your Wix Website Visible on Google SEO
How do you make your Wix Website visible on Google SEO? You’ve built your website — great. But if no one can find it on Google, it’s basically just a very pretty online cupboard. The good news? You don’t need to be an SEO expert. You just need to make it really obvious what you do, where you are, and who you help...

Tori Lynn Crowther
May 305 min read


How to Set Up a Free Wix Website for Your Pet Care Business
Setting Up a Free Wix Website for Your Pet Care Business does not need to be hard work. Let’s be real: having a website makes you look like a proper, trustworthy business — not just “someone who walks dogs and hopes for the best”. The good news? You can build one for free using Wix, and it’s about as technical as making a cup of coffee.

Tori Lynn Crowther
May 295 min read


THE DOG WALKER’S GUIDE TO VEHICLE CLAIMS (HMRC‑FRIENDLY EDITION)
fuel has just been increased, you can claim 55p per mile for the first 10,000 business miles (from April 2026 45p prior to that)
25p per mile after that...

Tori Lynn Crowther
May 244 min read


The Poo Pick Pro™ Business Guide
The Poo Pick Pro™ Business Guide. How Dog Walkers Can Add £500–£2,000 Per Month with a Simple Garden Service. Many dog owners struggle to keep on top of waste in their gardens, particularly in multi-dog households, during winter months, or due to time constraints....

Tori Lynn Crowther
May 196 min read


🐾 PET SUPPLY DROP-OFF SYSTEM
PET SUPPLY DROP-OFF SYSTEM. You are not trying to become a full pet shop.
You are selling convenience + trust....

Tori Lynn Crowther
May 124 min read


The Cat Comfort Checks™ Business Guide
How Pet Care Professionals Can Add £300–£1,500 Per Month with a Simple Cat Comfort Service...

Tori Lynn Crowther
May 56 min read


The Pet Care Business Monthly Management System
This monthly system helps a UK pet care business stay organised, compliant, and running smoothly by breaking essential tasks into four simple focus areas completed across the month or in one admin day. It covers finance and tax (including recording income and expenses, keeping Making Tax Digital records up to date, checking VAT if applicable, and setting aside money for tax), admin and client management (invoicing, payments, contracts, bookings, and availability), operations

Tori Lynn Crowther
May 15 min read


The Professional Dog Walker’s Safety Guide for May
May can feel like the reward for surviving winter. The days are longer, the countryside looks glorious, and on the surface everything seems easier. But May has a habit of dressing up hazards in sunshine and birdsong. For professional dog walkers, this is a month where risks often become less obvious, not less serious. Rising temperatures, increasing public activity, dense spring growth, more insects, more wildlife, and more energetic dogs can all create problems if you are n

Tori Lynn Crowther
Apr 309 min read


A Professional Dog Walker’s Guide to April
Back To The Dog House A Professional Dog Walker’s Guide to April (Sunshine, showers, and dogs that have officially decided spring is the best thing ever.) April in the UK is the true arrival of spring. The countryside begins to wake up, the days are noticeably longer, and the dogs you walk are suddenly operating at about 200% enthusiasm . For professional dog walkers, April brings new opportunities but also new challenges. Wildlife activity increases, parasites become more ac

Tori Lynn Crowther
Apr 86 min read


Monthly Tasks to Keep a Pet Care Business Running Smoothly (UK)
Running a pet care business isn’t just about caring for animals — it also requires consistent admin, financial, legal, and client‑care tasks. This monthly checklist helps ensure nothing important slips through the cracks.

Tori Lynn Crowther
Apr 65 min read


Pricing for Experienced Dog Walkers: Charging What Your Business Is Truly Worth
Many experienced dog walkers quietly undercharge not because they don’t know better, but because prices have “always been that way”. Over time, this leads to long hours, little flexibility, and a business that depends entirely on you never being ill, unavailable, or...

Tori Lynn Crowther
Apr 45 min read


The Professional Dog Walker’s Safety Guide for April
April can look lovely on the surface. Spring flowers are out, the days are brighter, and everyone feels a bit more cheerful after winter. However, for professional dog walkers, April brings a unique mix of environmental hazards, behavioural changes in dogs, and business-related challenges...

Tori Lynn Crowther
Mar 316 min read


April on the Lead: Spring Surge, Environmental Expansion and Canine Arousal Management for Professional Dog Walkers
April in the UK is that magical time of year when you leave the house in sunglasses, waterproofs, a fleece, and mild emotional confusion. One minute it’s sunshine and birdsong, the next minute the sky opens like someone’s tipped a bucket over the park. The British weather in April isn’t so much a forecast as a personality trait...

Tori Lynn Crowther
Mar 3012 min read


Holiday Placeholder Policy Guide for Dog Walkers & Day Care Providers With Template
A holiday placeholder policy explains what happens when a client goes away and how their dog’s place in your schedule is handled. It helps you to maintain a clients regular space, ensure all dogs receive suitable care, help plan your business and your income...

Tori Lynn Crowther
Mar 306 min read


7: Surviving to thriving: Group Walks vs Solo Walks – The Financial Reality
There comes a point in nearly every dog walker’s career when a very specific question appears — usually uninvited, usually carrying spreadsheets, and usually sounding suspiciously like an unpaid invoice with legs:Should I be doing group walks instead?...

Tori Lynn Crowther
Mar 2710 min read


Starting Your Dog Walking Business
Starting a dog walking business is about more than just a love of dogs—it’s about building a professional, safe, and reliable service for both dogs and their owners. Before taking on clients, it’s important to have the right foundations in place, including your business setup, insurance, pricing, and policies.
Below you’ll find step-by-step guidance to help you get started, from understanding legal requirements and choosing the right insurance, to setting your prices and c

Tori Lynn Crowther
Mar 266 min read
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